Welcome to an enlightening journey through the evolution of marketing in the coaching industry, where I, Dr. Gaurav Deka, delve deep into how marketing strategies must transform as you scale your coaching business from the initial ₹5 lakhs, through ₹25 lakhs, and beyond the ₹1 crore mark. This episode is crafted for coaches at all stages, offering bespoke strategies that align with your current business scale and future ambitions.
In This Episode:
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Understanding the Foundations: We start at the ground level—marketing to make your first ₹5 lakhs. Here, it’s all about visibility and connection. Discover why perfection in marketing is less critical at this stage and how your primary focus should be on making yourself known and connecting directly with potential clients.
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Scaling Your Influence: As we shift gears towards the ₹25–₹50 lakhs mark, the focus moves from mere visibility to establishing authority and clarity in your niche. Learn how to refine your messaging to show not just who you are but also the expert solutions you provide, making your content and outreach more problem-focused and authoritative.
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Building a Legacy: When aiming for the ₹1 crore revenue, marketing transcends basic visibility and authority—it’s about showcasing undeniable results and building a lasting reputation. I’ll discuss how to leverage testimonials, case studies, and targeted niche strategies to attract high-level clients ready to invest in their success.
Why Listen?
Whether you’re just starting out or looking to scale up, understanding the strategic shifts necessary at each income level will empower you to market more effectively, ensuring that your message not only reaches but resonates with your intended audience.
Special Training Invitation:
If you're ready to dive deeper and truly accelerate your coaching business, join me in my upcoming training, “Five Daysto Fully Booked: The Coach’s Elite Playbook for 1:1 Coaching”. This training is designed to equip you with the strategies, mindset, and tools to not just attract clients, but fully book your coaching practice. Don’t miss out on this opportunity to transform your coaching business!
Join Our Community:
For continuous learning and exclusive insights, I invite you to join my vibrant WhatsApp Community here. It's a space where ambitious coaches like you can connect, share, and grow together, receiving daily value that’s pivotal for your coaching journey.
Share the Love:
If today’s episode inspired you, please share it with fellow coaches or friends who could benefit from these marketing insights. Remember, each level of your business growth demands a new version of you, and with the right strategies, you’re unstoppable.
