In today’s deeply reflective and transformative episode, I’m pulling back the curtain on the seductive myth of scaling too soon. So many coaches are obsessed with launching group programs—chasing numbers, applause, and the illusion of freedom. But scaling doesn’t save you. It amplifies everything you haven’t healed. If you’re wondering why your group program dreams aren’t taking off—or why they…

In this deeply personal and transformative episode, Dr. Gaurav Deka unpacks a truth most coaches overlook: the journey to becoming fully booked starts when you have nothing left but yourself. This is not a conversation about strategies or tactics. It is an intimate exploration of identity, resilience, and the art of claiming your place in the world. Through powerful storytelling—beginning with…

Welcome to an enlightening journey through the evolution of marketing in the coaching industry, where I, Dr. Gaurav Deka, delve deep into how marketing strategies must transform as you scale your coaching business from the initial ₹5 lakhs, through ₹25 lakhs, and beyond the ₹1 crore mark. This episode is crafted for coaches at all stages, offering bespoke strategies that…

In this episode, Dr. Gaurav Deka dives deep into the pitfalls of building a coaching business on surface-level tactics and platform-specific trends. Using recent changes in social media as a metaphor, he explains why most coaches end up feeling stuck, exhausted, and unable to create sustainable results. This episode is a call to shift focus—to invest in timeless, transformative skills…

In this value-packed episode, Dr. Gaurav Deka dives deep into the three essential things you need to dominate the coaching market in 2025. As the coaching industry grows exponentially, with countless webinars, masterclasses, and digital resources springing up every minute, the question is: How do you stand out? Gaurav breaks it down into three transformational insights: 1. Depth of Value:…

This Episode is one of the most powerful revelations on the FIVE MOST IMPORTANT Roadblocks that you can experience in your selling process, which may feel that it’s happening to you because of your process or technique, but it’s actually happening because of your self concept. And how can you solve for it. So that you can have endless cash…

What exactly is the Dharma of a Coach? Well, dharma simply means being in our own true nature. And letting that become our duty. And then, moving forward letting that sense of duty turn into action that creates a ripple effect in people’s lives. That’s how Dharma creates Contribution. In this episode I am going to reveal to you, what…

What distinguishes an Entrepreneurial brain from a non-entrepreneurial brain is this sentence: I'll figure it out. It's the zeal to learn, absorb, integrate and APPLY as fast as possible. It's the attitude of “it's okay to be not perfect, I just have to start.” And Priyanka Panday is a Living Embodiment of that. She joined my month long training “Basic…

We often confuse these two: Coaching Skills and Business Skills. Many of us wonder, being a good coach, having a certification, knowing multiple modalities is enough to have a flourishing, sustainable business. We assume, clients will keep appearing and coming to us by themselves and we simply have to get better and better at our coaching skills. Some of us…

Nancy Nayak is a force of nature. She is someone who I am amazed at everytime I meet her, speak to her. She went from being a NON-Coach, a corporate job holder to being a Fully Booked Coach, having a coaching business of her own making multiples of lakhs.  Nancy first joined ATEPS in the January of 2023. She was…